Louis Vuitton Watches enters a new golden hour with the elegant Tambour in Gold

Louis Vuitton needs no introduction. The French fashion giant has been an icon of style since it was first founded in Paris in 1854, making its mark in designer clothing, leather goods and bags, and jewellery and watches alike. Louis Vuitton Watches first launched the Tambour to great acclaim in 2002; its fluid lines, drum-shaped case and highly legible dial becoming an instant classic where Swiss watchmaking and designer style interconnect. Now, 21 years later, the Tambour has been reimagined and relaunched in serious style. 

The new Louis Vuitton Tambour marks a new era of watchmaking for the brand, revitalising core collections while moving firmly into a contemporary new approach. Three new 2023 expressions retain classic elements of the original Tambour – such as that curved, drum-shaped case, the bezel marked with the 12 Louis Vuitton letters, and a bold vertical profile – while reinterpreting key elements for today’s market. 

Chief among these refreshments is the elegant new integrated bracelet that complements each of the three new references: steel and rose gold with a grey dial; rose gold with a brown dial; and yellow gold with a white dial. Each 40mm watch is a statement piece for men and women – thanks to its slim silhouette – with satin-brushed precious metals and combinations of matte and polished surfaces adding subtle intrigue with an extraordinary level of attention to detail.

A NEW GOLDEN HOUR

With a powerful campaign unveiled by Oscar-nominated actor and Louis Vuitton house ambassador Bradley Cooper, the 2023 Louis Vuitton Tambour references are bold and refined additions to the brand’s haute horology. The Tambour in steel and rose gold most deeply reflect the original all-steel Tambour through its minimalist style and emphasis on clear craftsmanship, while the rose gold accents – including centre links, bezel, hour markers and hands – exude contemporary luxury. 

For a more expansive statement piece, the 18k rose gold novelty utilises richly-hued precious metals to impress both wearer and admirers. The warm rose gold highlights the contrasting finishes, while the dark brown dial is an elegant nod to the brand’s – and the Tambour’s – heritage. Its bracelet is finished with alternating brushed and polished links to continue the visual impression.

Finally, the Tambour in 18k yellow gold expertly balances high fashion with an almost unassuming ease. The combination of matte and polished surfaces seamlessly connects both case and bracelet for a fluid style, while the texture white dial with yellow gold hands and indexes finishes the piece with timeless flair. 

All three expressions are powered by the brand’s in-house chronometer certified calibre LFT023, with 50-hour power reserve, designed by La Fabrique du Temps Louis Vuitton in collaboration with Le Cercle des Horlogers. This is the first proprietary automatic three-hand movement created by the maison, an exciting mark of what may yet be to come for Louis Vuitton Watches. 

Find out more and shop online at uk.louisvuitton.com