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Luxury yacht life comes to Linley London with Sanlorenzo Yachts
By Tessa Crowley | 24 September 2024 | Cars & Yachts, Design, Yachting
The iconic designers are set to unite, bringing the Mediterranean yachting experience to central London through an immersive showroom takeover
As Frieze, one of the world’s most influential contemporary art fairs, lands in London’s Regent’s Park this October, the city comes alive with art aficionados. For lovers of contemporary culture and design, it’s a vibrant week with activations, exhibitions, and events across London. From 8 to 12 October, David Linley’s Belgravia Showroom will be one such destination to visit for anyone interested in Italian and British craftmanship.
The interiors connoisseur has partnered with Italian masters of yacht design, Sanlorenzo, to reimagine the exterior and interior of the flagship Linley Belgravia studio. Visitors can step off the street and be transported to a life of luxury yachting, as a sophisticated slice of the Med is brought to the Linley studio, evoking the “on-board” experience.
Design visionaries in their own rights, Sanlorenzo and Linley have partnered to push the boundaries of interiors and bring the Sanlorenzo on-water lifestyle to London, where guests can discover the two brands together for the first time, and draw inspiration for their very own floating masterpiece.
Founded in 1985 by David Linley, the son of Princess Margaret and the 1st Earl of Snowdon, Linley is recognised as a global leader of exquisitely designed interiors with an unassailable British pedigree. The company is admired for its balanced approach to blending traditional craftsmanship with contemporary design, creating striking spaces. Over the years, the brand’s work has been found through coveted collaborations with industry titans such as Bentley, Aston Martin, McLaren, The Berkeley and Claridge’s.
Meanwhile, with an equally impressive pedigree, Italian luxury yacht manufacturer Sanlorenzo creates bespoke and sophisticated yachts. Shaped for the individual client, each combines Sanlorenzo’s traditional Italian craftsmanship with innovative design and cutting-edge technology.
Of the partnership, Nick Hatfield, Sales Manager at Sanlorenzo Yachts UK comments: “Linley have given us a unique opportunity to truly showcase the Sanlorenzo brand to UK customers in an immersive and engaging way. For six decades, this Italian shipyard has created made to measure yachts that reflect the individual personalities of their owners. Like Linley’s pieces, each yacht is a unique work of art with its own story to tell.”