This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Johnnie Walker celebrates Blue Label collaboration with Rahul Mishra and Priyanka Chopra Jonas in London
By Shivani Dubey | 21 October 2025 | Culture, Design, Food & Drink
Johnnie Walker ambassador Priyanka Chopra Jonas and designer Rahul Mishra, who designed the latest Blue Label collaboration, met in London to celebrate the festive season with the brand
On Wednesday, 15 October, The Dorchester Hotel in London turned into a symphony of lights, music and immaculate whisky, as Johnnie Walker hosted a festive celebration with ambassador Priyanka Chopra Jonas and recent Blue Label collaborator Rahul Mishra.
The Indian couturier, who designed the limited edition Blue Label collaboration, joined Priyanka Chopra Jonas for an intimate panel discussion which dove deep into their Indian heritage and their love for Johnnie Walker whisky.
Both Rahul and Priyanka are globally recognised cultural forces, bringing Indian craft, heritage, modernity and creativity to audiences around the world. The London celebration drew on the conversations they inspire and showcased a new wave of Indian diaspora creatives who are redefining perceptions of Indian creativity.
The discussion explored how artisan craft can thrive in modern luxury, the balance between tradition and innovation in Rahul’s practice, and the role of cultural storytelling in translating textiles and motifs into product design. The two also reflected on representation, the responsibility to platform makers on the global stage, and how Johnnie Walker’s Keep Walking philosophy aligns with ideas of progress, perseverance and community.
Related: Johnnie Walker unveils Blue Label collaboration with Indian couturier Rahul Mishra
When asked about the legacy she wants to leave for the world during the panel, Priyanka mentioned how every single decision she makes in her life is to make her young daughter proud.
“I want to make sure I make the choices that I do, which make my daughter feel proud and inspired. I take decisions very intentionally, keeping in mind the position I find myself in,” she said. “Somebody said to me many years ago: as you take a step forward, turn around and pull someone else up, and pay it forward. I hope that that’s the legacy I’m leaving behind; that I’m paying it forward.”
Speaking about the event, Rahul, who eloquently spoke about championing local artisans and the silent impact of Indian couture worldwide, took a moment to spotlight the many craftspeople who brought the celebration to life.
“I feel profound gratitude to Johnnie Walker Blue Label and to everyone who helped bring our shared vision to life this evening. Translating the language of my atelier into a bottle was the first step; seeing it carried into space, sound and taste at The Dorchester was deeply moving,” said Rahul.
Related: Neit whiskey unveils limited-edition Silent Harmony, with Chef Endo Kazutoshi
“From the artisans who created it to Priyanka who carried the evening with so much grace, the performers, Simran, the florist and the culinary and mixology teams, many hands shaped this moment. It reminded me that craft is collective, and in this Indian festive season, celebration feels like its most honest expression,” he added.
After the panel, the hotel transformed into a fire-cracking festive party – complete with traditional Indian dances, dhol, music, delicious Indian delicacies and of course, free flowing Johnnie Walker whisky cocktails all night long.
Speaking of the celebration, Priyanka Chopra Jonas, added: “There’s something incredibly exciting about the Indian festive season – it’s a season of warmth, joy and community. Celebrating Rahul’s vision with Johnnie Walker Blue Label felt like a beautiful convergence of craft and culture and you could feel it in the room as a shared experience.
“Rahul’s work has always gone beyond fashion; it’s an expression of culture and emotion. Celebrating that here in London, surrounded by people who appreciate the beauty of creation, made the night very special.”
Images: Dave Benett/Getty Images and Johnnie Walker